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Gilberto
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A management system for event photographers, developed by an event photographer

Photographers, you focus on the shooting, and we take the management off your hands.

You became photographers out of a love for the craft and real talent, not to spend your evenings on WhatsApp messages, contracts and payment reminders.

But behind every event hide about four and a half hours of admin work, from the first inquiry to the album delivery. A photographer who shoots six events a month loses more than 40 working days a year this way. Gilberto takes most of that work on itself, so you can get back to what you started the business for.

Start your 14-day free trialHow much time goes into admin?

No credit card needed. The math: about 270 minutes of admin per event (broken down below), six events a month and an eight-hour working day.

  • A smart assistant that answers clients, even at night
  • Quote and contract in one link
  • A workflow built around your method
  • Payment reminders and receipts
  • Galleries and automatic album design
  • Syncs with Google and Apple Calendar
“I developed Gilberto because after every event, long hours of messages, files and reminders were still waiting for me. Today all of it is organized and ready in advance, and I'm free to shoot.”
Roei Gelbert, event photographer and founder of Gilberto
1:12 AM, driving home from a wedding
Hi, is December 14 still free? We're looking for a bar mitzvah photographerNew inquiry, 2 hours ago
Can you send the quote again? I can't find itClient, yesterday
When will the henna gallery be ready? 🙏Client, 3 days ago
The problem and the fix

How it looks today, and how it looks with Gilberto

Every event photographer knows this list well. The difference is who does the work.

TodayA new inquiry

A client writes at ten at night asking if the date is free. You only see the message the next morning, and by then they've already contacted two other photographers. And for every event you book there are several inquiries that went nowhere, and you answered those too.

About 45 minutes per event, including inquiries that didn't book
With Gilberto

The intake assistant replies right away, checks your calendar that the date is free, asks the questions that matter and hands you a clean lead with the phone number and every detail.

TodayQuote and contract

A quote in one file, a contract in another, edits at the client's request, and then several days of reminders until they sign and send the event details.

About 40 minutes per event
With Gilberto

The quote goes out as a WhatsApp link. The client approves on their phone, fills in the event details and signs the contract in the same link, and the event opens on your side and goes into your calendar.

TodayPayments

Tracking who paid a deposit, remembering whom to remind about the balance and when, and issuing a receipt in separate software, sometimes two or three times for the same event.

About 25 minutes per event
With Gilberto

Every event shows what's been paid and what's left. When the balance is due, a reminder is waiting for you, ready to send, and the receipt is issued from the system and reaches the client as a short link.

TodayBefore and after the event

Calls to agree on the hours, the location and the family photos, coordinating with the venue and a second shooter, the client's questions in the final week, and finally another round of messages to wrap up delivery.

About 60 minutes per event
With Gilberto

The client has a personal portal with every detail and stage, and on the shoot day you have the location with navigation, the hours, the phone number and the package on one screen.

TodayGallery and photo selection

You send a gallery, wait weeks for the selection while sending reminders, and finally get a WhatsApp list of dozens of file numbers you have to find one by one.

About 50 minutes per event
With Gilberto

The client marks their favorite photos right in the gallery, and you see the selection organized in one place, ready for the album.

TodayAlbum design and approval

An evening or two of layout, then rounds of comments over messages until the client approves, and finally sending the files to the print house.

About 50 minutes of coordination per event, not counting the design itself
With Gilberto

Automatic design lays out the album from the photos the client chose, and you change whatever you like. The client reviews and approves the design in their personal portal, and the files go to the print house straight from the system.

4.5 hours
of admin work on a single event, without a system
40 minutes
what's left with Gilberto, mostly answering real client questions
35 working days
back to you each year, at six events a month

The times are an estimate for an average event, from the first inquiry to delivery, including inquiries that didn't book. Every photographer works differently, so the calculator below lets you adjust them to your business.

From the first inquiry to delivery

A system that adapts to your process

There's no need to change how you work. You build your packages and workflow stages the way you're used to, and every event shows you the next step.

Your package: “Full wedding”
1Event closingIn every package
2Shoot dayIn every package
3Gallery uploadYour stage
4Photo selection for the albumYour stage
5Album design and approvalYour stage
+ Add your own stage
Your packages and pricesUnlimited packages, each with the stages that fit it.
Client messages in your own wordsWhen a stage is done, the client message is already written and waiting to be sent on WhatsApp, in the words you chose.
A full picture of your businessThe home screen shows your next shoot, the amounts still to collect and where every event stands.
Calculator

How much time and money does admin cost you?

Move the sliders to match your business and get your own numbers.

6
4.5 hours
₪150
23
Hours back each month
₪3,450
What that time is worth each month
35
Working days back each year

The math assumes about 40 minutes per event still remain with Gilberto, and an eight-hour working day. It's an estimate, not a guarantee.

Quote, contract and event

From price quote to booked event, in one link.

Build a quote right from the lead, with the items already filled in from the client's conversation, and send it on WhatsApp. The client approves, fills in the details, signs, and the event is waiting in your calendar.

  1. 1Send a link, not a fileTapping “Send to client” opens WhatsApp with a ready message: the client's name, the event, the date and the link to the quote.
  2. 2The client approves on their phoneThe quote opens on a polished page with your logo, the items and the total. One tap and it's approved.
  3. 3A short questionnaire, an event in your calendarThe client completes the event details, and the event is created in your calendar automatically, with all its stages.
  4. 4The contract, in the same linkChoose to include a contract, and the client signs it at the end of the questionnaire. You get a notification on your phone, and the lead leaves your list.

On every plan. The quote's PDF can be downloaded from the lead card.

The system's real screens, with demo data

Magnet frame design

Your own magnet frame, ready to print.

Design your magnet station frame once, with the names, the date and your logo, and download a file that goes straight to the printer. No design software, no fiddling with sizes.

On Pro and Pro+. Unlocked for you during the free trial.

  • Free text in a range of fonts, with color, bold and shadow
  • A library of elements and textures, including decorative numerals
  • Upload your own logo, elements and textures
  • One design for both orientations: 20×15 landscape and 15×20 portrait
  • A print-ready 300 DPI PNG, with a transparent window for the photo
Smart intake assistant

A client writes at 2 a.m. Someone's already answering.

The intake assistant talks to new clients like a person, from your WhatsApp link or your website. It checks your calendar to see if the date is free, asks the right questions, and hands you a complete lead with all the event details, by email and automatically in the system.

  • Checks availability against your events and Google Calendar
  • Answers in natural language, one question at a time
  • Inquiries show up as leads in the app automatically, with every detail
Behind the scenes: your own Q&ASettings › Automation

Write your own answers for the assistant, and it replies with them instead of making things up. You can also add your own question for it to ask every client.

When do we get the photos?A first gallery within a week, and all the photos within 45 days.
Do you travel up north?Yes, anywhere in the country. Travel details will be in the price quote.
+ New question

On every plan: up to 100 conversations a month on Pro Start, 150 on Pro and 200 on Pro+. Need more? Add a conversation pack without switching plans.

A real conversation with the assistant, from a demo account

Plus the things you'll use every week

Leads and price quotesEvery inquiry in one place, and quotes sent as a link the client approves on their phone.
Your own packages and stagesPrices, workflow stages and client message wording, tailored to the way you work.
Public portfolioA shareable portfolio, filled from your galleries in one click (Pro and Pro+).
Business dashboardMonthly revenue, trends and outstanding payments.
TeamAssistants and second shooters, each seeing only their own events.
Import from Google CalendarEvents already in your calendar come in with a single scan, no retyping.

Flat pricing, no surprises

14-day free trial, no credit card. No hidden fees, cancel anytime.

Pro Start
₪19/ month₪25
Billed ₪228 a year · saves ₪72 a year
  • Events, leads and price quotes
  • Digital contracts and payment reminders
  • Client galleries, 100GB
  • Galleries kept up to 14 days
  • Intake assistant: 100 conversations a month
Start free trial
Pro
Best value
₪42/ month₪58
Billed ₪500 a year · saves ₪208 a year
  • Everything in Pro Start
  • Built-in album editor
  • Public portfolio, 750GB
  • Galleries kept up to 90 days, team of up to 2
  • Intake assistant: 150 conversations a month
Start free trial
Pro+
₪83/ month₪100
Billed ₪990 a year · saves ₪438 a year
  • Everything in Pro
  • Unlimited storage
  • Full branding: your logo and color on every gallery
  • FTP Live from your camera at the event, team of up to 3
  • Intake assistant: 200 conversations a month
Start free trial

Cancel anytime, no commitment

Included in planPro StartProPro+
Events, leads and price quotes
Secure client galleries, 5 design themes
Digital contracts, signed remotely
Timely payment reminders, ready to send on WhatsApp
Google / Apple calendar sync
Built-in album editor—
Gallery video: max file size—300MB500MB
Public portfolio—
Smart intake assistant: conversations a month100150200
Storage100GB750GBUnlimited
Gallery retentionUp to 14 daysUp to 90 daysUp to a year
Team membersUp to 1Up to 2Up to 3
Full branding: logo and brand color on every gallery——
FTP Live: upload live from your camera at the event——

FAQ

The first 14 days are free, no credit card needed. During the trial every Pro+ feature is unlocked, with 5GB of storage. Near the end we'll remind you to choose a plan. Everything you've added is kept for 30 more days after the trial, so you can pick up exactly where you left off. One free trial per phone number.
Yes. You can turn off auto-renewal at any moment in Settings, with no commitment, and your access stays active until the end of the period you've paid for. Your events, galleries and contracts aren't deleted.
Yes. Data is stored on secure, encrypted servers, and every client gallery is protected by its own unique private link.
A few minutes: sign up, set your packages and prices, and you can start adding events right away.
Yes. You can use Gilberto in English, Hebrew or Russian. It's built especially for event photographers in Israel, including WhatsApp and local payment methods.
Nothing is deleted. Your events, galleries and contracts stay saved and waiting for you. You can reactivate your subscription anytime and pick up exactly where you left off.
Yes. You can upgrade or downgrade at any time from Settings > Subscription. The switch is timed so you never pay twice for what you've already paid this cycle.
It depends on the plan: up to 100GB on Pro Start, up to 750GB on Pro, and unlimited on Pro+. Your actual usage is always shown in Settings, so there are never any surprises.
Yes. Install it straight from your browser, no app store needed, and get the full app experience, including a home-screen icon and faster loading.

Leave the management to us, and get back to shooting

A 14-day free trial with every feature, no credit card and no commitment.

Start your 14-day free trial
Gilberto© 2026 All rights reserved to Roei Gelbert, Event Photography
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